Natalia Esguerra
Natalia Esguerra
Growth and Communications Officer
Natalia Esguerra is a bilingual social communication professional with a specialization in Organizational Communication and over 12 years of experience in strategy development and implementation across organizational communication, workplace culture, and leadership. As the Growth and Communications Officer at Building Markets in Colombia, Natalia leverages her expertise to strengthen small and medium-sized enterprises by fostering growth and delivering impactful training initiatives.
Natalia has a proven track record in leading employer branding efforts, talent attraction, onboarding, engagement, well-being programs, crisis management, and event organization. Her extensive experience includes managing B2B communication and marketing agencies and designing leadership workshops for both internal teams and external audiences. Natalia is passionate about enhancing customer experiences making her a key contributor to Building Markets' mission of creating inclusive and sustainable economic opportunities.